Stop Performing.
Start Designing.
You've spent decades figuring out how to be who the world wants you to be.
Now it's time to figure out who you want to be.
Monthly salons where women think out loud together.
Questbooks™ that help you curate yourself, not fix yourself.
Retreats for deep work with your people.
This is your Second Coming-of-Age!
What You’ll Find Here…
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Heroine's Salons
You know that conversation where ideas connect in real time and you leave thinking differently than when you arrived? Where someone names something you've felt for years but couldn't articulate? Where you realize you're not alone in the questions that keep you up at night?
That's what happens here. Every month.
Leave with new language for old struggles. Discover insights you couldn't see alone. Get smarter alongside women who read deeply and think carefully.
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Questbooks
You know that moment when you write something by hand and suddenly see what you've been avoiding? When a question on paper reveals an answer you already knew? When physical pages become proof you're not just thinking about change, you're actually doing it?
That's what these are for.
Print them. Hold them. Work through them at your own pace. No logins, no notifications, no pressure to keep up. Just you, a pen, and questions designed to help you curate what you already know into what comes next.
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Retreats
You know those conversations that need more than 90 minutes? Where you're just getting to the real question when time runs out? Where you need space to think without your regular life interrupting every five minutes?
That's why we go away together.
Beautiful places where you can actually hear yourself think. Deep conversations that shift something. Space to figure out what you want without explaining yourself to anyone back home.
Don't Optimize to Be Efficient. Optimize to Be Irreplaceable.
Feel stuck?
(Even though you did everything right?)
This is where your real story begins.
The world is automating everything.
Which means the things that can't be automated become even more valuable.
What AI can't replicate:
The spontaneous insight that emerges in live conversation
The physical act of writing by hand in a beautiful book
The transformation that happens when you're actually present in a room with other humans
The taste that curates experience, not just information
I'm betting on the irreplaceable.
The physical. The present. The human.
If you're tired of optimizing yourself into efficiency and ready to curate yourself into irreplaceability, you're in the right place.
This is your Call to Adventure!
Who This Is For?
You've been excellent at being who everyone needed you to be.
Partner, professional, parent…you’ve checked all the boxes.
But lately, there's a question that won't go away: What do I actually want?
You don't need someone to fix you. You need:
Space to think out loud with other smart women
Permission to follow your intellectual curiosity wherever it leads
Tools that don't require you to be online 24/7
Community formed around ideas, not algorithms
You're not looking for the next productivity hack. You're looking for your next chapter.
And you want it to feel like your chapter, and not some template someone sold you.
If this sounds like you, welcome heroine!
You've found your people.
Everything I create uses story structure as the organizing principle. Because your life isn't a problem to solve. It's a story to shape.
The Heroine's Adventure gives us the map.
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![Title page with text 'Chapter One: Recognizing Yourself as a Heroine' over a faint illustration of a steaming cup of coffee or tea.]()
Name the Restlessness
You’re waking up to the quiet truth that your life isn’t matching your potential. The first step? Owning that whisper inside you that says: there has to be more.
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![Cover page with a light-colored, stylized illustration of a potion or chemical flask emitting smoke, and the text "Chapter Two: Encountering a Pivotal Shift" in dark blue font.]()
See the Signs
The Call to Adventure won’t flash a neon sign. It’ll be disguised as burnout, boredom, or a constant ache under your ribcage. Learn to recognize the turning point you’re already in and start asking the better question… what comes next.
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![Page cover with a stylized flask emitting a swirl of vapor and the text 'Chapter Three: Embarking on an Adventure'.]()
Cross the Threshold
This is where you decide to stop circling and start moving. You stop waiting for clarity and start creating momentum. The adventure starts when you say yes.
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![Book cover displaying the text 'Chapter Four: Allies & Enemies' with a stylized potion bottle and smoke in the background.]()
Gather the A Team
Here’s where resistance (enemies) shows up: fear, doubt, other people’s opinions, your own perfectionism. But you’ll also gather your allies (and inner strength). Navigate the mess, identify what’s helping or harming you, and keep going anyway.
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![A graphic of a steaming potion bottle with the title 'Chapter Five: Facing Challenges' overlayed.]()
Rewrite the Old Scripts
You’re unlearning what’s kept you small. Confront the beliefs and patterns that once protected you, but now keep you stuck. View challanges as opportunities and stock your bag of tools to manage them.
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![Book cover titled 'Chapter Six: Undergoing a Personal Transformation' with a stylized illustration of a potion bottle with swirling smoke.]()
The Woman You Were Meant to Be
This is the turning point. Map in hand and a new identity unfolding. You’ve crossed the fire and come back clearer, braver, louder. Here, you integrate everything you’ve learned into who you’re becoming. You’re no longer chasing a new life. You’re living it.
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![Illustrated potion bottle with smoke, overlaid with text 'Chapter Seven: Sharing the Elixirs']()
Brighten the Kingdom
Now you carry insight, truth, and power that can change more than just your own life. Whether it’s a creative spark, a new path, or a way of being, these are your Elixirs. It’s not just about what you’ve gained. It’s about what you give back.
New to All This? Start Here.
Grab The Heroine's Guide to Designing Your Extraordinary Life - a free interactive guidebook that introduces the story-based methodology behind everything you'll find here.
It's the framework. The questbooks, salons, and retreats are where you live it.
